Online to Offline MTA Journey
As the UX designer within a large marketing team I have key input for all usability and brand issues on our websites. I have designed several campaign pages for our digital marketing team which have helped increased conversion and improved sales.
1st Drive APP
1st Central wanted to unlock the value of our customers driving data. I was responsible for the branding and user testing of the 1st Drive app. The app delivered intelligent insights through an enriched driving experience.